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SEO Haberleri : SEJ, Search Engine Land ve Öncü Kaynaklar

En İyi SEO Haberleri ve Kaynakları

Search Engine Journal SEO News

Search Engine Land SEO News

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Neil Patel SEO News

  • Email Marketing in the AI Era: Personalization, Automation & Deliverability
    Kim Macomber tarafından
    Key Takeaways Have you noticed your team is sending more emails than ever, but the results don’t feel any different? Most marketers are pointing AI at email marketing’s wrong problem. The real opportunity is understanding customer intent, automating decisions, and personalizing experiences at scale. Most teams are using AI to write more emails without fixing […]
  • AI Is Reshaping PR Budgets
    Chad Gilbert tarafından
    Key Takeaways For years, public relations and SEO have operated in neighboring but often separate parts of the marketing organization. AI search is beginning to change that relationship. As AI systems become a larger part of how people discover companies, products, and services, the sources those systems rely on are becoming increasingly important. Third-party coverage […]
  • What’s Making AI Impact Difficult to Measure for Marketers?
    Rob Tindula tarafından
    Key Takeaways AI search is becoming an increasingly important way for consumers to discover brands. But measuring its impact is proving much harder than measuring a traditional referral. A user might ask ChatGPT for a product recommendation, see a brand mentioned, and then search for that brand on Google several days later. Analytics will record […]
  • AI Visibility at Scale: Learning From 9M Prompts and 400+ Enterprise Brands
    Nikki Lam tarafından
    Key Takeaways At brightonSEO 2026, I presented AI search visibility research built from 9 million AI answers across 9 platforms and 400+ enterprise brands, the same dataset behind this piece. The feedback I got from conference attendees  in the days that followed made one thing clear: most of what marketers assume about AI search visibility […]
  • Building Mini Personas to Write Content Your Target Audience Actually Wants
    Rachel Clinger tarafından
    Key Takeaways You get the brief, and the target audience line reads something like “marketing professionals.” That’s it. So you guess at the tone, pick a reasonable angle, and hope it lands. Sound familiar? Most writers run into this gap between “know your audience” advice and the reality of a packed content calendar. Building a […]

MOZ SEO News

Ahrefs SEO News

  • How ChatGPT Does Query Fan-Out (15 Million Queries Studied)
    Louise Linehan tarafından
    We wanted to see for ourselves how ChatGPT retrieves information—and what that means for AI visibility—so we analyzed 66.6 million free, logged-out GPT-5.6 Luna responses and their 15 million fan-out queries from August and September. Only 14.4% of the 66.6…Read more ›
  • How to Measure AI Search Visibility When Attribution Falls Short
    Louise Linehan tarafından
    That puts AI ahead of YouTube as a source of signups, and second only to Google. If we’d relied on our referral traffic alone, we’d have badly undersold it. Most AI influence happens out of sight. A buyer can read…Read more ›
  • AI Search ROI Is Messy. Here’s How to Measure It Anyway
    Louise Linehan tarafından
    Forrester found 94% of business buyers now use AI search when buying, rating it above vendor websites, product experts, and sales reps. B2C isn’t far behind: NielsenIQ puts it at 42% of consumers researching products with AI. That’s why bigger…Read more ›
  • AI Overviews Currently Appear for 83% of Branded Searches
    Ryan Law tarafından
    That prompted us to investigate AI Overviews for branded searches on a larger scale. We found that AI Overviews now appear for 83% of branded queries, potentially reducing clicks to brands’ own websites and giving third-party sources like Wikipedia, YouTube…Read more ›
  • SEO for Static Sites: 8 Problems to Watch For
    Despina Gavoyannis tarafından
    But easier to build doesn’t necessarily mean easier to optimize. WordPress and other CMSs quietly handle many SEO basics through plugins and built-in functionality, from canonicals and sitemaps to redirects, metadata, schema, and 404 handling. With a static site, much…Read more ›
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Ali Rıza AKOĞLU

Ali Rıza AKOĞLU

Ali Rıza Akoğlu, SEO, CRO (Dönüşüm Oranı Optimizasyonu), web analitik ve dijital reklamcılık alanlarında 5-10 yıllık deneyime sahip bir dijital pazarlama uzmanıdır.
E-ticaret, finans, sağlık, gayrimenkul ve daha pek çok sektörde web sitelerinin organik trafiğini artırmak, dönüşüm oranlarını optimize etmek ve veriye dayalı kararlar almak için stratejik çözümler üretmektedir.
Google Analytics 4, Search Console ve reklam platformlarını aktif olarak kullanan Ali Rıza Akoğlu; teknik SEO denetimleri, kullanıcı davranış analizleri ve A/B testleriyle markaların dijitaldeki büyümesine doğrudan katkı sağlamaktadır.

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